Do your ecommerce plans take into consideration the incoming wave of mobile storefronts?
The GartnerGroup estimates that by the end of 2012, there will be 150 million people using mobile devices to purchase goods and services worldwide.
An ABI Research study predicted that shoppers will order $2.2 billion in physical goods via mobile devices in 2010 and by 2015, $119 billion worth of goods and services will be purchased via a mobile phone.
