3 eCommerce Trends for 2010
Per Forrester by Brian Walker
Leveraging content with robust content management solutions with advanced targeting and site optimization
Convenience of multichannel minimizing the complexity of serving customers via numerous touch points
B2B eCommerce will impact overall sales
“What are your technology investment priorities for the coming year?”
eCommerce Platform 49%
Content Mgmt Tools 37%
Backend Integrations 32%
Multichannel Integration 24%
We are having many conversations around all 3 of the trends and seeing forward thinking companies start to invest in their ecommerce channel to ensure they are ahead of the curve as eCommerce spend continues to grow.
